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Communications Specialist - Enrollment Resources

Communications Specialist - Enrollment Resources

Sales and Marketing Jobs

 



Communications Specialist

Enrollment Resources is a leading innovator in the Career Education Sector dedicated to providing the best cost per start and ROI with our Virtual Adviser lead generation tool - which is the only software that converts more traffic into highly engaged prospects that become students.  Founded in 2003, we are a Victoria, BC based software company that places high value on people and teams with an understanding that the quality of our relationships with clients and each other is paramount to our success.

Position Overview

The Communications Specialist is responsible for the overall planning, development, and delivery of company communications initiatives, which supports the overall business plan

Skills and Fit

  • Self-motivated and intellectually curious
  • Honest and transparent
  • Strong communication skills
  • Critical and analytical thinker
  • Collaborative, team player looking to celebrate each other's contribution to reaching goals
  • Experience in CMS and CRM systems
  • Email marketing experience  
  • Dedicated and accountable to deadlines
  • Digital marketing experience an asset
  • Web analytics experience an asset
  • Marketing automation experience an asset
  • Experience with Video is an asset

Responsibilities and Duties

  • Create and deliver content, copy, email marketing and social media for marketing initiatives to achieve business goals
  • Collaborate with the team to produce high quality work that represents our brand
  • Manage editorial calendar to ensure deadlines are met 
  • Provide sales support materials to help optimize funnel and support events
  • Coordinate and oversee promotion of online events for webinars, virtual summits and in-person conferences
  • Review content plan for SEO opportunities 
  • Write, develop, publish and promote content through email lists, social and advertising channels
  • Create blog posts, website and landing pages in CMS system to enhance lead generation and SEO
  • Manage email campaigns for marketing and sales initiatives
  • Distribute high quality content from creation, QA to publication 
  • Analyze and track content performance and report findings to management team 
  • Manage and oversee event promotion through various partnerships and media channels
  • Develop engaging content around themes important to our industry 
  • Build a strong following online with engaged clients and prospects that help fuel demand and growth in our sector

Qualifications

  • Degree, diploma, or certificate in Marketing, Media, Communications or Creative Writing or any additional related work experience and education in lieu
  • 4+ years of experience in a communication, marketing, or related field
  • Ability to spearhead high-level decision making, strategic planning, and vision
  • An effective storyteller with impeccable writing and editing skills
  • Ability to translate complex concepts into simple consumer-facing messages
  • Deep knowledge of social media, website and software marketing with a pulse on the ever-changing trends

Salary Range: 45-65K  

Benefits:

  • Extended health, dental, and life insurance
  • Loyalty bonuses
  • Company events
  • Free parking

To apply, please forward your cover letter and resume to hr@enrollmentresources.com

Additional Info

Job Type : Full-Time

Location : Victoria, BC

Experience Level : Junior Level

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