SendtoNews Achieves Record Viewership in January
SendtoNews Achieves Record Viewership in January
SendtoNews Video Inc. (“STN”) is pleased to report that comScore has ranked STN as 2nd in total video views in sports media for January, 2017. STN moved up from #5 in December and increased its number of videos viewed by 8.7% to 119,875,000.
“It’s nice to see the efforts of our team and our partners being independently validated by our comScore rankings” says SendtoNews Exec. Chairman Matthew Watson. “Local news sites remain the go to source for sports news and we are thrilled to provide the video platform and content to engage and monetize viewers.”
SendtoNews’ increase comes on the heels of comScore improving their methodology for accurately tracking viewership. This included enhanced detection and removal of both invalid bot and human traffic as well as identification and removal of non-essential iOS traffic.
SendtoNews also increased its unique viewership by 2.9% to 6,577,000 which puts them in the top 5 for sports media. January’s report confirms SendtoNews as one of the fastest growing digital video providers as they increased their unique views and total views by 212% and 386% over the past 12 months.
About SendtoNews
SendtoNews is North America’s leading sports video and advertising platform. The company has created an expanding publisher network that now includes more than 1500 sports news properties across North America and marquee brands, including USA Today, LA Times, New York Daily News, Chicago Tribune, The Arizona Republic, San Francisco Chronicle, St. Louis Post Dispatch, Houston Chronicle, Cincinnati Enquirer and the Detroit Free Press.
SendtoNews currently generates over 200 million monthly video views through the distribution of exclusive and semi-exclusive content from 75+ sports leagues, including top tier organizations such as the MLB, NBA, NHL, NFL, PGA TOUR, NCAA and Premier League Soccer.
SendtoNews' sports video content is both VAST and VPAID compliant and the architecture of its video player technologies, as well as its independent analytics partnerships, address market needs for transparency around viewability and invalid traffic.
For brand advertising inquiries, email advertisers@sendtonews.com. For content distribution inquiries, please email publishers@sendtonews.com.
For more details, visit www.SendtoNews.com or call toll free 855.590.1991.
Media Contact:
David Davies, SendtoNews
855-590-1991
david.davies@sendtonews.com